YEIDA CEO told CII that UP is going full throttle on sectors—leather, IT, electronics, startups—all backed by juicy incentives.

He called out the state’s killer logistics setup, with Jewar Airport and mega road connectivity flex.

Also, UP rolled out single-window approvals + Invest UP to ease doing business.

They’ve got a whopping 3.5 lakh hectares of land prepped for development.

Plus, four new development centers planned to absorb investor interest.

Essentially, UP is saying: "Come build, we’re rolling out red carpet."

This screams opportunity vibes for manufacturing/tech investors eyeing fits in the North.

Land, infra, approvals—UP’s stacking the deck for structured flows.

For policymakers: state-level collab with corporates is the new growth flex.

GenZ investment mantra: where the roads meet airport, the money flows.